Corporate Entrepreneurship in Established Firms: Balancing Innovation and Control
DOI:
https://doi.org/10.62802/526z2p83Keywords:
corporate entrepreneurship, intrapreneurship, organizational ambidexterity, innovation strategy, governance, strategic managementAbstract
Corporate entrepreneurship has emerged as a critical mechanism through which established firms sustain competitiveness in dynamic and uncertain environments. Unlike start-ups, mature organizations must pursue innovation while preserving operational stability, governance structures, and shareholder accountability. This paper examines corporate entrepreneurship in established firms, focusing on how organizations balance innovation-driven exploration with control-oriented exploitation. By synthesizing literature on strategic management, organizational ambidexterity, and innovation governance, the study analyzes structural, cultural, and leadership mechanisms that enable firms to foster intrapreneurship without compromising performance discipline. The findings suggest that successful corporate entrepreneurship depends on ambidextrous organizational design, adaptive control systems, and leadership practices that reconcile risk-taking with strategic coherence. Ultimately, balancing innovation and control is positioned as a dynamic managerial capability essential for long-term value creation.
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